La Quinta Inn Carlsbad – Sales Manager
Summary
Coordinate activities and generate hotel sales within assigned market or segment.
Essential Duties and Responsibilities
- Prospect and qualify new business by conducting regular market drives, utilizing reports such as Hotelligence, In-House guest lists, Industry Publications, etc.
- Pro-actively solicit new accounts for hotel by making face-to-face sales calls in the assigned market on a regular basis as appropriate.
- Accountable for building base business within the assigned segment.
- Respond to sales leads as provided by the hotel, client referrals, and/or CVB leads.
- Ensure the prompt servicing of accounts.
- Attend company meetings to exchange product information and coordinate work activities with other departments.
- Prepare and review weekly sales report listing daily efforts, including a summary of all definite and tentative business booked along with any cancellations and/or lost business.
- Communicate with Brand Database or Distribution Department to set-up rate codes for new corporate accounts and ensure proper tracking of account production.
- Renew negotiated rates annually based on appropriate criteria and communicate rate changes to Brand Database or Distribution Department.
- Responsible for achieving goals as established in the business plan.
- Assist hotel staff with training on current market programs, new corporate accounts, etc.
- Follow consistent sales office procedures by updating account database; record account activity, call reports, traces, and history.
- Identify and analyze competitor hotels both locally and regionally.
- Report any new market intelligence or trends including changes to competitor’s strengths and weaknesses.
- Prepare and update a sales action plan indicating all future efforts, goals, and objectives outlining weekly sales efforts in a planned, organized, and realistic plan to develop and grow hotel’s penetration within the assigned segment.
- Represent the hotel in public affairs in the surrounding community and in the hospitality community in your region.
- Build networking opportunities and represent the hotel’s interest in local issues by attending local Chamber of Commerce, Convention and Visitor’s Bureau, hotel associations, and trade shows.
- Represent Pinnacle’s values on a daily basis: Integrity, Professionalism, Teamwork, Quality, Leadership, and Appreciation.
Experience/Education
- Bachelor’s Degree in business or hospitality-related field preferred.
- Minimum of 2 years of experience in the hotel industry, in a sales capacity preferred.
We offer great benefits such as medical, dental, vision, 401k, and hotel discounts!!! Apply now! Email your resume to hr@pinnaclehotelsusa.com.
